Hey mums, ditch the mobile and talk to baby instead!


I can’t be the only one who’s noticed what can best be described as a modern ‘phenomenon’, for want of a better word*

*If you do want a better word, I have loads. But they’re stored in a lock-up on an industrial estate outside Neath and I can’t remember what I’ve done with the key.

What’s the phenomenon I’m talking about?

The proliferation (now there’s a much better word. It must have escaped through the bullet hole in the lock-up door. Don’t ask!) of young mums around the streets and shopping centres, wheeling their state-of-the-art strollers/buggies/travel systems.

Push chairs have so many different names these days.

I have my own special name whenever one runs over my foot.

As you might expect, these new mums continually look downwards adoringly, engrossed to the point of complete absorption in the magical, marvellous, new acquisition in front of them.

No. Not their offspring!

Their mobile phones!

No wonder the NHS is strapped for cash.

They must hand out a free phone to every new mother when she leaves hospital.

I’ve lost count of the times I’ve had to walk into the road or duck into a shop doorway to avoid an advancing buggy being haphazardly steered by a young woman resting her arms on the buggy’s handle, as she texts or reads those sent to her, oblivious to other pedestrians.

However, more importantly – and this infuriates me – is that they also seem oblivious to their precious child and more interested in the texts they’re sending to and receiving from friends.

It doesn’t take a lot of imagination to picture these friends in another street or shopping centre, also pushing a buggy and ignoring their toddlers.

Some people say they remember being in their pram, looking up to see their mother’s face.

There’s a generation growing up now who’ll only recall looking up from their ‘advanced travel system’ to see the back of a smart phone.